If you've just received your NLP practitioner certification, you'll naturally be eager to start your own NLP practice and begin changing lives with your NLP knowledge. It can, however, be difficult for recently certified NLP practitioners to build a customer base and be welcomed by businesses. To ensure your NLP practice is a success, the below tips will help.
1. Find your niche
Before you open your practice, it is essential you define your ideal customer and have a clear niche. Having a niche, such as offering NLP therapy to businesses, will allow you to break into the industry more successfully. If you spread yourself and your services too broadly, you may struggle to find a point of entry.
2. Make it personal
As an NLP practitioner, you will be familiar with the concept of identity as it is one of the six logical levels of change. When you are creating marketing materials and content for your practice, it is important you do not let your identity get lost in corporate, formal jargon. Practitioners should let their identity and personality shine through their business, as this is what will ultimately attract clients to you.
3. Create an online presence
In today's world, having a strong, online presence is essential. Many potential clients will browse your social media pages and website before even thinking of hiring your therapy services. For this reason, it is essential you build and maintain a strong online presence. Social media can be a great tool to showcase your identity, for example, you could post a daily inspiring quote on social media or a weekly reflection.
4. Set ambitious goals
As a new NLP practitioner, it is important to set ambitious goals for yourself. This will ensure you do not limit the success of your practice and continuously push yourself to do and achieve more. If you're looking for my 1-on-1 assistance on how to build a successful NLP practice, click here to get started and work privately with me on building your NLP business.
